William A. Cohen is a retired Major General in the U.S. Air Force Reserve, accomplished author, and respected expert in leadership and management. Over the course of his career, he has combined military experience with academic insight to develop practical approaches to effective leadership in both business and organizational settings. A prolific writer, Cohen has authored numerous books on leadership, strategy, and executive development, drawing on lessons from both historical military figures and modern business leaders. His work emphasizes integrity, discipline, and results-driven leadership, helping readers apply proven principles to real-world challenges and achieve lasting success.
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Using “the combat model of leadership,” this book demonstrates how to apply the winning tactics of the military to business, while maintaining absolute integrity. Retired Major General William S. Cohen of the US Army Reserve Forces showcases the skills and drive of remarkable leaders such as director Steven Spielberg, former Intel CEO Andy Grove, and Starbucks CEO Howard Schulz, as well as military commanders from ancient times to today.
A concise encyclopedic collection of reflections categorized by over 100 vital topics for executives and managers and leaders in and out of the military. Provides advice and a basis for solving problems and meeting daily challenges that have been encountered by those who have reached the top ranks over more than 2000 years of history in many countries including such topics as creating change, gaining commitment, leadership, communicating with others, courage, beating the competition, making difficult decisions, maintaining your integrity, hiring, firing, becoming successful and much more. Invaluable for bringing to life practical lessons that can be immediately applied to everyday life from the greatest competitors who held the rank of general or admiral in Ancient China, Rome and Israel, including the actions words of wisdom from George Washington, female admirals, and generals in U.S. forces today, and Colin Powell.